In an effort to get out in front of Wikileaks publishing our DMs, we’re doing it ourselves. In this part of the DM, Luke, James, and Varada discuss the in-arena experience, who it is for, and whether it can be fixed.
Luke: Is a hockey game experience rocket science?
On the one hand, it can feel like some of the trappings are catered to people who think of going to a hockey game as an Event. Like the Prime Minister Race, or Timbits Game or whatever. There’s all this extra stuff around the hockey game, because maybe the casual fan doesn’t actually care about the hockey game all that much. Then there’s the Season Ticket Holders who have been seeing the same Spartacat Shell Game with Hats 41 times a year since 1997 (I have heard that being a season ticket holder is NOT always easy) and they’re basically impossible to please because their threshold for giving a shit is just too high.
But maybe there’s a game experience out there that’s basically agreeable for everyone regardless of how many games you go to. Or maybe hockey games are like the Star Wars universe in that they’re inherently limited and there’s only so many things you can do with them.
I read some tweets at some point about how the Dallas Stars (???) in-game experience is really good. Are they really thinking outside the bun on that one, or do they just happen to do the same bullshit better than other arenas?
Varada and James just did a podcast on this topic, where Varada was like “I went to a hockey game in San Jose. It was like going to a hockey game” so now I’m thinking maybe we just want too much.
James: Well, that’s what I’m saying. Varada was talking that gangster talk about it on our podcast a couple of weeks ago about going to that Sharks game, and how it was strikingly similar to going to a Sens game. Not surprising to me seeing as I cannot really think of what else you can bring to the table. It’s just 2 minute or 20 minute intervals between play. I remember it being kind of different back in the day where they first had the Sharks players coming out of the tunnel out our of a giant inflatable shark’s mouth. Then the Oilers skated out…from a giant oil derrick …then the Avs skated out of Big Foot’s dick.
Sometimes I try to consider what I actually already like about the in-game experience. I like getting there a bit early if possible and going down to the ice and watching warm up (I don’t even know what it is I like about that but I do like it), I like the 50/50 draw basically only because Varada and my mutual friend winning a bunch of years ago makes me feel like I have a chance…aaaaaaaaaand…Oh, I like during TV time outs when they do those little vignettes with players like, “What was the first car you owned?” because it’s super fun to watch with Chet because we see who can do the best impersonation of Mike Hoffman (the trick is never close your mouth all the way). After that it’s all Missing Chiclets try-too-hard shit and Mattamy Homes Presents How Long Can You Wait in Line to Take a Piss.
But back to your point Luke, we DO want too much. And by “we” I mean mainly Season Ticket Holders (I’m sorry but the main group I see on twitter that seem to complain about “experience” stuff tend to identify themselves as STH (that complaining is the actual reason is how I even know what STH stands for. Anyway, MYYYYYY main complaints about the in game experience are unfixable. Like, “People not clapping for player announcements”. I’m always personally kind of floored after “Number sixty one, numero soixante et un…MAAAAAAAAARK STOOOOOOOONE” and like maybe 1 out of every 10 people around me even bother to cheer for the like 5 seconds it takes for him to get from the tunnel to the blueline. Cmon guys, let’s get somewhat hyped?
Luke: I kinda defend the Ottawa crowd on this one a bit. If Ottawa has a reputation of being a more docile crowd, I feel like it’s because they know what the big moments are and they save it for those times. That playoff game vs. Pittsburgh was loud AF. I don’t blame people for not bringing the same energy for a Tuesday night game against Carolina in January. (But also I agree that it’s obviously more fun when everyone is into it.)
James: Every playoff game I go to is loud as fuck, it’s just funny how much the crowd can sometimes “Save their cheers” for the big moments as if it’s a finite resource. I ain’t talking about the same energy as playoff game that’s not a problem, I’m talking about some MORE energy. I feel there’s a disconnect twixt myself being heading into a game like, “Alright I paid like $60 bucks to be here and sat in traffic for like an hour LET’S FUCKING GET IT THO”, and a bunch of people around me who seem to be like, “Heartland was a repeat so I’m at this Islanders game” kind of kills my vibe sometimes.
Luke: Hot Take: The thing you dislike about hockey games is the thing you dislike about people.
James: Oh yeah absolutely. You can’t trust the Gen Pop (see also: The Current American Political Landscape) and Sports Fans have an extreme tendency toward Gen Poppiness. That’s why I’m saying I can’t fix it. While I’m jealous that the Panthers DJ is playing the dirty version of Trick Daddy’s “Thug dot Com” album from front to back, I also realize that probably 75% of the CTC is like, “YES THE NEW FOOD FIGHTERS SINGLE!”
Varada: I tweeted at Sens DJ once “You should use the new War on Drugs single, I’m not being ironic, it really works!” And after was just like “I’m an idiot for believing in things”
James: If, between faceoffs, they played Mykki Blanco, after one season I’d probably take it for granted like, “Their old shit is better tho”.
Varada: What about this: hiring someone to do funny scoreboard sketches on their Mac might be good. Tap into that internet memeness. I remember I was at the last game with the old scoreboard, and hung around after the game for a bit to avoid traffic and they played a montage of the scoreboard on the scoreboard set to “I Will Remember You” and it was basically for staff only. Why not play that shit during the game?
There’s also an element of “Ask people a question and they’ll answer it”. Maybe they should ask “How important is it to you?”. I think most people would say a winning team is more important to them than a laser show. All of the best stuff about 67s games is fan-driven. That, plus you find the tickets stapled in the Pennysaver.
Basically, I want the Constantines and Les Savy Fav to be playing in a small club in the basement of the CTC on the one night I decide to buy a ticket illegally off the internet at 1/3 face value.
Luke: Not enough bands playing unadvertised shows in intimate venues is definitely a problem with the CTC experience.
Varada: [Me, watching The Fall in the CTC parking lot]: “Pffft. They’re not even playing their early stuff.”
I have a hard time reconciling how much I like watching and talking about hockey with the fact that going to a regular season game in a league with way too may regular season games is basically a family experience. Kids will be awed by the size of everything, the brightness and the noise. And parents will pay something stupid, like $500, for tickets and merch and food to give their kids that special experience. It’s Disneyworld. And so I don’t mind if the team markets entirely that way and leaves me, a bitter man nearing 40 who’s going to wear a John Coltrane t-shirt to the game and pretend not to enjoy myself, out in the cold.
Basically, the “in-game Xperience” should be designed for everyone from the 2nd deck down – families and corporate interests – and the third deck should be about cheap tickets and beer and the scent of blue-collar failure, where people like us feel at home. Mike Fisher taking tickets at the front door, Chris Neil handing out oil change coupons in the rear.
My dad took me to games as a kid – Expos, Jays, Sens, Habs – and I remember leaving like “I am OBSESSED with hockey now” and also didn’t know where the teams were in the standings or what the score was or any of the players. They should market to more idiot children.